Universal Music Group has teamed up with technology company HP to launch a free personalized music-download service available on HP consumer notebook PCs for digital fans in 18 countries across Southeast Asia.

The service, which officially launches Nov. 28, will enable purchasers of HP notebook computers to register for a user account on a dedicated website (www.music4myhp.com) that offers access to current and catalog UMG music. Users can download up to 1,120 songs over a 12-month period. Of  those, 120 songs can be downloaded for indefinite ownership, while 1,000 can be downloaded with a validity of one year.

“People are experiencing music over a variety of platforms, and we believe the rich entertainment experience presented by HP’s extensive range of PCs and notebooks will help us to further engage music fans,” said Universal Music Southeast Asia VP, Digital, Sandy Monteiro, in a statement. “The combination of our diverse international music portfolio and HP’s significant market-share for innovative devices is a win-win-win partnership for HP, Universal Music and music fans.”

Commented Dennis Mark, VP of marketing, HP Personal Systems Group, Asia Pacific and Japan: “Consumers are increasingly streaming and storing their favourite music files on their PC. Our partnership with Universal Music will amplify consumers’ entertainment gratification and make their notebook a one-stop shop for all their multimedia needs.”

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